Deep Web University
Discover over 200 articles we’ve written about the Deep Web in our Deep Web University.
Learn how BrightPlanet uses Data-as-a-Service (DaaS) to help prevent fraud and counterfeiting across industries.
Customer Problem
Fraudulent trademark usage, products, and brands contribute to billions in lost revenue for legitimate companies who own the intellectual property. Online fraud and the sale of counterfeit goods occur in an array of industries including: retail, pharmaceutical, financial services, and healthcare. The businesses who own the intellectual property rights can leverage web data to identify and stop fraudulent usage of their property with BrightPlanet’s Data-as-a-Service (DaaS).
Technical Challenge
Identifying and collecting data from thousands of web sources is difficult, particularly when users don’t know which sources to harvest. Even after identifying target websites, it remains difficult to harvest and curate web data from thousands of different web sources so fraudulent activity can be identified.
BrightPlanet Methodology
BrightPlanet’s DaaS platform gives you access to large amounts of actionable insight. There are three steps in the process: source identification, harvesting, and curation.
Many customers in the intellectual property management space don’t initially have a complete grasp on where their products are being sold online. During source identification, Data Acquisition Engineers (DAEs) use several proprietary methods to identify both established websites and new domains as potential targets. The DAE team then puts the targeted websites through the harvest and curate steps.
The harvest step takes the targeted websites and automatically harvests the full text and other helpful data from each Web page. To construct insight from this data, it is then curated.
Curation organizes and identifies key information in the data that is outlined by the customer including: product names, sale price, quantity, email addresses, phone numbers, names, places, Bitcoin addresses, etc.
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Schedule a free consultation with a BrightPlanet® Data Acquisition Engineer today.
Case Studies
See how real businesses are using BrightPlanet’s technology to develop their own insights.
Schedule a Consultation
Schedule a free consultation with a BrightPlanet Data Acquisition Engineer today.