The 2016 presidential election campaign has been exciting already with major candidate movements in polls on both sides of the party lines. The political system still relies on the use of manual polling. The question remains: can Web data be used as an alternative to understanding public opinion online?
To help answer this question, BrightPlanet and Rosoka Software are excited to bring you a webinar that explores how large-scale data collection combined with Natural Language Processing (NLP) technologies and data visualization, can help uncover subtleties in public perception online.
The webinar, scheduled for October 21st, 2015 at 12 PM CST (1PM EST), is meant for anyone interested in learning more about online data collection and analysis.
In this webinar, BrightPlanet’s Data Acquisition Engineer, Jamie Martin, and Rosoka’s Computational Linguist, Dr. Kelly Enochson, will cover how harvesting public news media data and social media data can lead to better insights into understanding public opinion online. We’re excited to explore both Twitter and news in different regions across the United States to understand the public and media opinions of candidates.
Not in politics?
This same process can be used to gather public perception online around any event, brand, or organization.